Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

Components of a Customer Relationship Management System Some major application components of a CRM system are: Contact and Account Management Sales Marketing and Fulfilment Customer Service and support Retention and Loyalty Program Three Phases of Customer Relationship Management CRM can be viewed as an integrated system of web-enabled software tools and databases accomplishing a variety … Read more

Decision Support System

Decision Support System

Computer based information system that provides interactive information support to managers and business professionals during the decision making process is Decision Support System.It use analytical models, specialized databases, a decision maker’s own insight and judgements, and an interactive computer based modeling process to support semi structured business decision.Decision support system are able to support directly … Read more

Data Resource Management – Structures, Types and Foundation

Data Resource Management

About Data Resource Management The process of organizing, storing, and managing data to guarantee its security, accuracy, and accessibility is known as Data Resource Management or DRM. Data Resource Management includes methods, resources, and guidelines for efficiently gathering, preserving, and applying data as a useful organizational resource. Data Resource Management facilitates decision-making, boosts operational effectiveness, … Read more

Telecommunication and Network

Telecommunication and Network

Telecommunication and Network are the systems and technology that make it possible for information to be shared across long distances. Transmitting data, sound, and video through cables, satellites, and wireless systems is known as telecommunication. Data transport, resource sharing, and internet connectivity are made possible via networks, which are interconnected systems like Local Area Networks … Read more

Management Information System (MIS) – Objectives, Characteristics and Application

Management Information System (MIS)

Objectives of MIS Characteristics of Management Information System (MIS) Application of Management Information System (MIS) Benefits of Management Information System (MIS) Limitation of Management Information System (MIS) Approach of Management Information System (MIS) development A systematic strategy is required during the creation of a Management Information System (MIS) to guarantee that it successfully satisfies organizational … Read more

Information System – Characteristics, Need and Resources

Information System

A structured framework known as an Information System (IS) gathers, organizes, stores, and disseminates data to facilitate coordination, analysis, control, and decision-making within a company. It combines processes, people, and technology to efficiently manage data. Data Unit of information in raw or unorganized forms (such as alphabets, numbers, or symbols) that refers to, or represent, … Read more

Protecting Idea and Other Legal Issues

Protecting Idea and Other Legal Issues

Concept of Intellectual Property Protecting Idea and Other Legal Issues refers to the legal strategies and measures taken to safeguard intellectual property, such as inventions, creative works, and brand identities, while also addressing various legal challenges that businesses may encounter, including contract disputes, regulatory compliance, and liability concerns. The concept of intellectual property is designed to … Read more

Memory, CPU, Input Devices, Output Unit, Software

Memory, CPU, Input Devices, Output Unit, Software

Memory: Stores data and instructions for processing. Types: RAM (temporary) and ROM (permanent). CPU (Central Processing Unit): The “brain” of the computer; processes instructions and performs calculations. Input Devices: Tools for entering data into a computer, e.g., keyboard, mouse, microphone. Output Unit: Displays or outputs processed data, e.g., monitor, printer, speakers. Software: Programs and operating … Read more

Computer System – Concept and Types

Computer System

A computer System is a cohesive collection of peripherals, software, and hardware that process information and carry out operations. Usually, it consists of: Hardware includes the CPU, memory, storage, and input/output devices, among other physical parts.Software consists of Operating system and programs that manage hardware and carry out particular tasks.User is a system or individual … Read more

Creativity and Business Idea

Creativity and Business Idea

Creativity is the ability to develop new ideas and to discover new ways of looking at problems & opportunities. It is the process of thinking something new. Entrepreneurs succeed by combining creative thinking with actions, whether they are developing entirely new concepts or reimagining existing ones. Having a great idea is just the first step; … Read more